Insect Lore and the World of Eric Carle™ celebrate their 50th birthdays together!

Watch your own Very Hungry Caterpillars turn into Beautiful Butterflies as Insect Lore teams up with the World of Eric Carle™!

Insect Lore and the World of Eric Carle™ have partnered to bring you the most unforgettable life cycle experience with The Very Hungry Caterpillar™ Butterfly Growing Kit!  Their newest metamorphosis kit combines the benefits of Insect Lore’s Butterfly Garden – already one of the best-selling STEM toys in the marketplace - with the magic of Eric Carle’s beloved storybook, The Very Hungry Caterpillar™.

Whilst students will love seeing real-life versions of The Very Hungry Caterpillar™ transform, educators will be provided with opportunities to teach science, math, reading and environmental studies and awareness.

Receive Insect Lore’s Very Hungry Caterpillar™ Butterfly Growing Kit and watch your own very hungry caterpillars grow to many times their original size, change into chrysalides and finally complete the magical metamorphosis by emerging as beautiful Painted Lady Butterflies! After you’ve watched them grow, it’s time to let them go. Painted Lady butterflies are found all over the world and are great pollinators, making them safe to release anywhere since they are beneficial to the environment!

Insect Lore supplement this key item with additional World of Eric Carle™ branded bug magnifiers and viewers to provide a well-rounded merchandise range.


Visit Insect Lore on stand F27 at Tes SEN North, in partnership with Nursery World NORTH.

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About World of Eric Carle.
World of Eric Carle is a design-driven licensing and merchandising program based on the beloved picture books by Eric Carle. A prolific author and artist, Eric Carle has written and illustrated more than seventy books which have sold over 144 million copes worldwide. Like his books, World of Eric Carle brand draws upon Eric Carle’s approach to creativity, discovery, play and development.

About Insect Lore.
Beginning in 1969 with the iconic Butterfly Garden, Insect Lore has revolutionised the educational world with a wide variety of fascinating habitat kits and educational experiences. Five decades and over 200 million “Caterpillars-by-Mail” later, Insect Lore is a multination company with facilities in southern California and Cornwall, England, shipping caterpillars throughout the United States, the United Kingdom and Europe! The original, and still the very best.